Creator Economy

Chain Reactions: How Creators, Web3, and the Metaverse Intersect

This is a weekly newsletter about how people and technology intersect. To receive this newsletter in your inbox each week, subscribe here: Over the past year, I've written about a variety of topics on Digital Native-from gaming to social media, from crypto to creators, from business model innovation to changing consumer psychology.

digitalnative.substack.com

How to Monetize Culture

This is a weekly newsletter about how people and technology intersect. To receive this newsletter in your inbox each week, subscribe here: The top-earning YouTuber for the last three years running is a 9-year-old boy. His name is Ryan Kaji, he lives in Texas, and he took home $30 million last year.

digitalnative.substack.com

The Intersection of Fintech & the Creator Economy

This is a weekly newsletter about how people and technology intersect. To receive this newsletter in your inbox each week, subscribe here: Hi Everyone 👋, Last month, we announced our investment at Index Ventures into Creative Juice, which is building the financial infrastructure for the creator economy.

digitalnative.substack.com

Unwitting Collaboration & Web3 Experimentation

Welcome to the 1,679 newly Not Boring people who have joined us since last Monday! If you aren't subscribed, join 43,884 smart, curious folks by subscribing here: 🎧 To get this essay straight in your ears: listen on or Apple Podcasts Today's Not Boring is brought to you by...

www.notboring.co

Who Disrupts the Disrupters?

Welcome to the 602 newly Not Boring people who have joined us since last Monday! If you aren't subscribed, join 45,460 smart, curious folks by subscribing here: 🎧 The podcast will be out later today - I just finished writing at the last minute! Today's Not Boring is brought to you by...

www.notboring.co

The Great Online Game

Welcome to the 1,265 newly Not Boring people who have joined us since last Monday! Join 47,388 smart, curious folks by subscribing here: Today's Not Boring is brought to you by... Rows In March, I wrote that Excel Never Dies. I may have spoken too soon. Rows very much wants Excel to die.

www.notboring.co

The Value Chain of the Open Metaverse

Welcome to the 439 newly Not Boring people who have joined us since last Monday! If you aren't subscribed, join 31,356 smart, curious folks by subscribing here: 🎧 To get this essay straight in your ears: listen on Spotify (in about 45 minutes). Today's Not Boring is brought to you by...

www.notboring.co

Creators, Communities, and Crypto - Fred Ehrsam

Let's start on the creator side. Blake, you wrote a good blog post a couple of weeks ago describing the current landscape of business models (non-crypto) for creators. Which models are working today? The biggest model today is advertising. YouTube is the only one that's really nailed the advertising for these creators.

www.fehrsam.xyz

Vorhaus Advisors: 63% of gamers want virtual goods with real-world value

Elevate your enterprise data technology and strategy at Transform 2021 . Sixty-three percent of gamers say they would spend more if virtual goods had real-world value,and could be traded or sold. And 64% say they would also play more often. This is all according to a survey by digital media consulting firm Vorhaus Advisors.

venturebeat.com

What is the creator economy? Influencer tools and trends | SignalFire

The creator economy is the class of businesses centered around 50 million+ independent content creators, curators, and community builders including social media influencers, bloggers, and videographers, plus the software and finance tools designed to help them with growth and monetization.

signalfire.com

https://www.coindesk.com/covid-big-tech-pushing-social-tokens-mainstream

Building the Middle Class of the Creator Economy

Hi readers, This essay was published today in Harvard Business Review. Hope you enjoy it, and let me know your thoughts in the comments below! -Li] [Update March 14, 2021: I minted my first-ever NFT "The Creator Middle Class," the animated version of the cover illustration below, which is now owned by @jamesyoung!]

li.substack.com

We studied 50+ startups on TikTok and here's what we found

This is a preview of a full post linked here] One morning a few weeks ago, we woke up to excited messages from friends telling us that our website, Side Hustle Stack, had appeared on their TikTok For You Page. That video led to hundreds of thousands of pageviews per minute, crashing our site in the middle of the night.

li.substack.com

Apple is Holding Back the Creator Economy

Each week, I publish a newsletter called Means of Creation with the smart folks at Every, deep-diving into a topic in the passion economy. Below, I'm cross-posting our most recent essay on how Apple's policies hold back the growth of the creator economy. You can subscribe at Every.to.

li.substack.com

The Case for Universal Creative Income

In the 1930s, the New Deal was a series of programs and projects instituted to aid the unemployed, support economic recovery, and reform the financial system in the midst of the Great Depression. Among the programs was Federal Project Number One, which devoted $27 million-roughly $522 million today-to provide employment for tens of thousands of artists across music, design, visual art, theater, writing, and more.

li.substack.com

Unbundling Work from Employment

Sometimes in the economy, monolithic entities that serve many needs disintegrate into an ecosystem of single-purpose entities. When that happens, there's a huge opportunity for startups. Take, for example, Craigslist. Since its founding 25 years ago, Craigslist's horizontal breadth, coupled with its shallow feature set and stagnant product, has presented rich opportunities for startups to carve off vertical-specific niches.

li.substack.com

How the Passion Economy will disrupt media, education, and countless other industries

Clayton Christensen's writing has been hugely influential on my thinking. So when Cliff Maxwell, Christensen's former Chief of Staff and student at HBS, reached out to discuss my work on the Passion Economy, I jumped at the chance to explore the intersection of our ideas. He has been an invaluable thought partner, collaborator, and editor.

li.substack.com

Four implications of disruption theory for the Passion Economy

The Passion Economy has massive disruptive potential, as it connects non-producers with non-consumers. Empowered by new digital platforms, creators in the Passion Economy are introducing new products and services aimed at those who previously couldn't afford or were over-served by existing offerings. These new creator-led products and services expand the market and tap into latent demand.

li.substack.com

The Beauty of 78.5 Million Followers

How social media stars like Addison Rae gave the cosmetics industry a makeover. A little over a year ago, Addison Rae Easterling rode down the boulevards of Beverly Hills in an Uber to meet with Marcelo Camberos, the chief executive officer of Ipsy, the largest beauty subscription service in the United States.

www.nytimes.com

BlackRock 2.0: Substack for Trading

Here is an ancient idea which has failed a few times. I think could work now given the speculation solipsism we exist in: BlackRock 2.0 is a capital router powered by software. Spin up and manage hedgefunds like they're an AWS instance. Here's how it works:

danielgross.substack.com

Gaming is Eating Culture

Here's a puzzle: How is it that gaming can be a bigger industry than Hollywood, with launches that regularly outperform the biggest blockbuster films, yet still feel less culturally relevant? Tony Tulathimutte asks in his essay on Clash of Clans: "It is some wonder how a decades-old, $21 billion

NFTs and the Future of Work

If you already know what NFTs are, skip directly to the Content beyond Content section below. If you don't, here's a quick primer before we get to the main dish. Someone paid $561,000 for a gif of a flying cat. The ownership rights for the gif were sold using a relatively new technology called NFT, or non-fungible tokens.

www.drorpoleg.com

NFTs Need an Audience

Written by Jarrod Dicker, Jonathan Glick, and Tal Shachar The places and ways to enjoy NFTs, especially for non-owners, essentially do not exist. While this is a problem, it makes sense. The breakthrough idea behind NFTs was that unique digital objects could be owned.

tals.substack.com

The Rise of Platform Brands

👋 Welcome to the latest issue of The Jungle Gym - the newsletter that helps you build a more fulfilling career by integrating your work and life. ✨ If you're a new reader, thanks for stopping by. Feel free to check out this introductory post, which explains what The Jungle Gym is all about.

junglegym.substack.com

A beginner's guide to NFTs - Mirror

Non-fungible token (NFT) is a term used to describe a unique digital asset whose ownership is tracked on a blockchain, such as Ethereum. Assets that can be represented as NFTs range from digital goods, such as items that exist within virtual worlds, to claims on physical assets such as clothing items or real estate.

linda.mirror.xyz

EVE Online's Short Squeeze And Real-World Economy Ambitions

The studio behind EVE Online calls it the "endlessly scalable storytelling engine." That's according to Hilmar Veigar Pétursson, CEO of CCP Games and the project manager who oversees all things EVE. Over the last 18 years, Pétursson and the rest of the team have put together a virtual economy so complex that it rivals that of a small country, like Pétursson's own Iceland.

www.thegamer.com

The Perfect Paradox of Star Brands: An Interview with Bernard Arnault of LVMH

French powerhouse LVMH has created a constellation of the most lucrative brands in the world, from Dior to Dom Pérignon. Its chairman explains that success comes down to a four-part paradox: Be timeless and modern, fast growing and highly profitable-all at once.

hbr.org

FaZe Clan, Fandom And The New Brand Flywheel

The world has changed significantly over the last year, in big and small ways. The pandemic has acted as an accelerator; speeding up the decline of certain industries and behaviours, whilst driving the rapid growth and adoption of others.

zoescaman.substack.com

How social networks got competitive again

Lately, the consumer internet - that set of products devoted to building and monetizing large networks of people - has started to feel rather buzzy. A space that had been largely emptied out over the past five years is once again humming with life.

www.platformer.news

The first Industrial Revolution from home

When Lucy Larcom left her rural hometown for Lowell, she found work as a "doffer," replacing empty bobbins, at a textile mill. On evenings and weekends, she began writing poems and honing her craft as a self-taught writer. After ten years of working in mills and writing on the side, Larcom's work began to appear in Harpers and The Atlantic.

wfh.substack.com

The Ownership Economy: Crypto & The Next Frontier of Consumer Software - Variant

One of the most stunning things about the technology we consume everyday is the degree to which it is built, operated and even funded by its users. The device you're using to read this post, the software that's displaying it, the server hosting this content and so much else on the internet are built with open-source code contributed by a global community of developers.

variant.fund

What Is Top Shot? - The Irrelevant Investor

What I'm about to write is going to sound incredibly stupid. Some of it also might not be factually accurate, as I'm still very much a NoobWhale. If you want to learn more, I suggest you start here, here, or here. Also, this is definitely 100% not investment advice.

theirrelevantinvestor.com

$2 Million for T-Shirts? How Supreme and Nike Cracked the Auction Market

On Trend is a weekly column on men's style that explores fashion's subcultures and of-the-moment curiosities. IN LATE December 2020, the venerated auction house Sotheby's hosted an online-only sale of a pair of leather Adidas sneakers.

www.wsj.com

A beginner's guide to NFTs - Mirror

Non-fungible token (NFT) is a term used to describe a unique digital asset whose ownership is tracked on a blockchain, such as Ethereum. Assets that can be represented as NFTs range from digital goods, such as items that exist within virtual worlds, to claims on physical assets such as clothing items or real estate.

linda.mirror.xyz

Creator Hierarchy of Needs

I publish essays about building products in the creator economy every two weeks. Join thousands of other readers by subscribing below: Dear subscribers, Creators have a hierarchy of needs as they grow. Understanding these needs helps you build products that creators love: Publish: To get started, creators need to find a niche and publish frequently.

peteryang.substack.com

Essay: The meme economy

I wrote this long essay at full tilt because it was boiling away in my brain over this past week, with all of its absurdities. If you want a coherent explanation of what's going on with GameStop, Reddit, Robinhood, and stock manipulation, try Taylor Lorenz's New York Times article.

kylechayka.substack.com

Everything is content now

Hi! Can here. This week, I ramble like I never did before about this whole ~ content ~ business. You have been warned! My co-host Ranjan and I met through an cold-email I sent many years ago when I was a fresh-faced, green-eyed optimist who was sure that if I could code the right thing, I'd help save journalism via technology.

themargins.substack.com

How Hip-Hop Helped Cash App Grow Faster - Trapital by Dan Runcie

Last week's "Cash App Friday" came at the perfect time. The COVID-19 pandemic has been costly, scary, and uncertain, especially for those living paycheck-to-paycheck. On Cash App Fridays, the mobile payment app users can log on Twitter and reply to @CashApp with their $cashtag for a chance to win prizes that range from $100 to $500.

trapital.co

How to Trick People Into Saving Money

Inside Walmart's curious, possibly ingenious effort to get customers to build up their savings accounts Late last summer, Dawn Paquin started keeping her money on a prepaid debit card from Walmart instead of in a traditional checking account. The wages from her factory job-she works from 9 p.m.

www.theatlantic.com

Dirt: Infinite Content & the end of niche

Boxing Day, 2020 ( December 26, for non-Brits). Feeling bloated and rudderless, the cumulative effects of turkey and lockdown, I needed something easy to watch. "I heard Bridgerton is supposed to be good,"offered my wife from the next room. When I clicked the search tab, Netflix was as prescient as ever with its first recommendation, in the top left.

dirt.substack.com

The Internet Country

Authors' preface: We have always been drawn to bold, ambitious ideas that aim to leverage technology to improve the world. Unsurprisingly, we were inexorably sucked in by the gravity of cryptocurrencies and blockchains in 2013, and the exciting potential of the creator economy in 2020.

tigerfeathers.substack.com

The Man Who Turned Credit-Card Points Into an Empire

Brian Kelly, The Points Guy, has created an empire dedicated to maximizing credit-card rewards and airline miles. What are they worth in a global pandemic - and why are they worth anything at all? Brian Kelly, the Points Guy, at J.F.K. Terminal 4 before departing on a trip to Croatia.

www.nytimes.com

The Michael Scott Theory of Social Class

I'm happy to finally share a thesis I've been chewing on for a little while. I call it The Michael Scott Theory of Social Class, which states: The higher you ascend the ladder of the Educated Gentry class, the more you become Michael Scott.

danco.substack.com

The most we can say about earnings of Substack's top writers - Alexey Guzey

Substack (a) brands itself as a "place for independent writing" where the writers can "start a newsletter" and "make money from subscriptions". Most recently, Substack was in the news for becoming the new home of several famous journalists who (often with a scandal) left the publications they were writing for, in order to write independently.

guzey.com

Dark Horse Discord

It is no secret that video games have seemed to consistently push the envelope of emerging technology. Gaming has been responsible for the beginning of 3d graphics, microtransactions, digital status, and the tipping point for "internet friends" being considered "real friends". Many of our first internet communities were games, and it's the bleeding edge of software eating culture.

mule.substack.com

Playco charts a course to the billion-player mobile game

The rise of mobile gaming changed the industry in myriad ways. Among the lesser of those outcomes is its fetishisation of massive numbers. In the space of a few years, the games business went from one where ten million players represented a rare level of success, to one where tens of millions of players was commonplace.

www.gamesindustry.biz

Social Commerce Has Taken China By Storm: Why not India? | Hacker Noon

Social commerce is the fastest-growing segment within the relatively mature e-commerce segment in China. Pinduoduo does almost $145B in annual GMV on top of sales by Alibaba and JD. In comparison, the entire Indian e-commerce GMV of Flipkart and Amazon combined is projected to reach ~$41B in 2021 indicating the massive headroom which exists in the Indian market.

hackernoon.com

RTS

The Future of RTS Every year many of us find ourselves waiting for a new, well built, modern RTS, only to see another year pass with disappointment. There is an ongoing debate both within publishers and amongst the general public regarding the ability of RTS as a genre to compete with other m...

docs.google.com

This app will get you millions of Instagram and TikTok followers. But only for 15 minutes.

If you've ever wanted to experience the thrill of endless notifications draining your battery to shreds and rendering your phone an unusable, twitching brick, then friends, there is now an app for that.

www.inputmag.com

Who is CodeMiko? The virtual streamer that will blow your mind

The latest virtual sensation taking over Twitch is a 3D rendered character named Miko, here's everything you need to know about her. Published on December 2nd, 2020 Evolution and innovation are at the forefront of streaming and content creation, as personalities look for better and more creative ways to engage with their audiences.

www.ginx.tv

11 in-game currencies you need to know about

Currencies are the pillar of any real-world modern economy, since exchanges are done through them. Their objective is to be as universal and frictionless as possible, to make the system more efficient in allowing transactions. Contrary to that, F2P games feature specialized currencies that have strict rules and limitations.

medium.com

Come for the creator, stay for the economy - Mirror

"Come for the tool, stay for the network" is a classic strategy for bootstrapping social networks. It aimed to solve a hard problem: how do you convince people to join your social network when there's nobody else to socialize with?

p.mirror.xyz

Come for the Network, Pay for the Tool

The uneasy Web 2.0 truce between social networks, legacy media, and brands is falling apart. Once it was held together by ad tech. But advertising spends keep going up, brand content is at peak saturation, and audiences are slowly but surely evacuating the big social media companies.

subpixel.space

Dominance Friction

Jesse Beyroutey wants to build dominant companies. And his method for doing it is surprisingly generous. So far, it's working. At just 26, he made partner at IA Ventures. IA is quietly one of the most successful seed firms of the last decade, backing billion dollar startups like TransferWise, The Trade Desk, Komodo Health, Datadog, and Flatiron Health.

every.to

Headless Brands

A brand is the complete set of concepts, expectations, impressions, and reputations that are associated with a given entity. Usually that entity is a company or product. A product can mean different things to different people, and this difference can be especially strong when comparing the visions of people who run a brand to the perceptions of its customers.

Playing Different Games

Somewhere, right now, in Silicon Valley... "So how about these Tiger guys eh?" "Hah! You're telling me - I heard they did [Deal X] in 24 hours after only getting a P&L for diligence and came in 25% over the founder's asking price!" "I heard they're doing a new deal every 2 days!

randle.substack.com

Scarcity as an API

Brief: In some instances, scarcity produces status. The "drop" is one mechanism to create scarcity that has had a profound cultural effect in apparel and beyond. Going forward, we may see such practices used by software companies, potentially opening the door for "programmatic scarcity."

thegeneralist.substack.com

Creator DAOs: An OS for Participation - Mirror

Web2 communities were built on intrinsic incentives. Web3 communities will take the intrinsic mechanisms of Web2 and meld them with extrinsic incentives, We have in the past discussed how the blockchain concept of a 'decentralized autonomous organization' (DAO) might apply to groups of people who want to make stuff.

darkstar.mirror.xyz

World Building

You've probably heard a familiar piece of career advice: "Everyone works in sales, even if they don't realize it." This is good advice. I want to propose an updated version for today: "Everyone's job is world-building, even if they don't realize it." It is more or less the same idea, but tailored even more for...

alexdanco.com

Crypto Tokens and the Coming Age of Protocol Innovation

HTTP as the underlying protocol of the web allows for decentralized publishing. Anyone can operate a web server and publish their own content. And anybody with a web browser can access that content (subject to governments and ISPs imposing limitations).

continuations.com

Embrace the Grind - Jacob Kaplan-Moss

There's this card trick I saw that I still think about all the time. It's a simple presentation (which I've further simplified here for clarity): a volunteer chooses a card and seals the card in an envelope. Then, the magician invites the volunteer to choose some tea.

jacobian.org

It's time to unbundle Instagram

Did you know it likely took da Vinci over a decade to perfect the Mona Lisa? I think about that each time someone asks me if I'm still writing. The answer is and always will be yes.

holla.substack.com

Non-Fungible Taylor Swift

In July 2014 Taylor Swift wrote an editorial in the Wall Street Journal entitled, For Taylor Swift, the Future of Music Is a Love Story: There are many (many) people who predict the downfall of music sales and the irrelevancy of the album as an economic entity. I am not one of them.

stratechery.com

Not So Lazy & Entitled Millennials : Aashay Sanghvi

As always, I connected with Aashay on Twitter. We met over the summer last year when I was working at Human Ventures and he was working at Breather. He has worked with a bunch of startups and venture capital funds including NEA. He is currently working with NYC based Notation Capital while studying at Harvard.

sarharibhakti.medium.com

On art and business and context and mirrors

Jean-Michel Basquiat - Untitled, 1981 Yet, one of the superpowers of connected technologies - networks - is that they will remove scarcity if at all possible. Connected networks by definition make things abundant that were once scarce. They broaden access. Without judgment. Removing scarcity is a way to create new types of value.

blog.aweissman.com

🤓🌈🌃 Quick Overview Of The NFT Ecosystem

This is my newsletter subscriber growth from October 2019 to now, starting almost exactly one year ago. As you can tell, interest in NFTs is going parabolic. I thought now would be a great time to write an overview of a few categories in the NFT ecosystem.

andrewsteinwold.substack.com

Solving the Yeezy Problem - Zora

When Kanye drops a pair of Yeezys, they sell at a retail price of $220. People all around the world clamor to get their hands on a pair of Yeezys, and every lucky soul that manages to get them pays the same $220 price.

blog.ourzora.com

Substack vs. DAOstack

Written by Jarrod Dicker, Jonathan Glick, and Tal Shachar There's an alternative story of Substack. Imagine the following: Once upon a time, not so long ago, some entrepreneurs started a company that offered writers an easy way to distribute and charge for their newsletters.

tals.substack.com

The Architecture Behind A One-Person Tech Startup

This is a long-form post breaking down the setup I use to run a SaaS. From load balancing to cron job monitoring to payments and subscriptions. There's a lot of ground to cover, so buckle up!

anthonynsimon.com

The Cult of CryptoPunks

Last month, hours before news of Beeple's $69 million NFT sale grabbed the front pages of newspapers across the country, a pair of 24 x 24 pixel portraits of aliens wearing little hats sold separately for around $7.5 million each. The sales, which occurred within 20 hours of each other, didn&...

techcrunch.com

The Economics of a TikTok Creator

"The Creator Economy" is the buzzword of the past year that has consumed the investing community, specifically venture capital. The VC community is focused on tools that can support the emerging class of small businesses and platforms that can accelerate their attention capture and monetization opportunities.

crossstack.substack.com

The fractionalization of NFTs will lead to better social tokens - Mirror

There's been a renewed interest in social tokens over the past few months because of the rise in NFTs. This post is both a reflection of social tokens over the past year and how the rise of NFTs can shape the future of social tokens.

jammsession.mirror.xyz

Tips for creators getting into crypto - Mirror

One of the cool things about working at a startup is that you get to wear a lot hats. One of my favorite parts of the week is speaking with creators about how they can use crypto to build stronger communities. In the future, I think crypto will be a core part of every creator's business.

p.mirror.xyz

The Future Of Fandoms

Today, I gave a talk on Fandoms and why I believe that they'll be a dominant force, culturally and commercially, in the next decade.

zoescaman.substack.com

Animal Crossing: New Horizons and the Limits of Today's Game Economies - Forte

This essay originally appeared on TechCrunch . Animal Crossing: New Horizons is a bonafide wonder. The game has been setting new records for Nintendo, is adored by players and critics alike, and provides millions of players a peaceful escape during these unprecedented times.

www.forte.io

Diablo III's failed Auction House: Why true ownership won't save your game

Whenever we talk about true ownership in video games and enabling gamers to freely trade items on a marketplace, we inevitably get asked about Diablo III's Auction House - infamous for its short lifespan and near-unanimous concession by gamers of its failure.

blog.hoard.exchange

The Future of Social Media is Pseudonymous

It's 2021, and over a third of the whole world uses Facebook every month. In simplified terms, Facebook's mission is to connect the world, and it's done just that. Despite the younger generation's righteous exodus from the platform, its user base to this day grows faster than the world population.

qualiaspace.substack.com

Balaji Srinivasan: The Pseudonymous Economy

Presentation by Balaji Srinivasan of 1729.com for the Cryptocurrency and Hayek Conference hosted by Coin Center and the Mercatus Center at George Mason Unive...

www.youtube.com

Balaji Srinivasan: Balaji's World | Crypto, China, Decentralized Creator Economy | The Quest S2:20

Welcome to The Quest Season 2: Episode 20 with Balaji Srinivasan: the former CTO of Coinbase holds nothing back in this 105-min adventure into the future.It'...

www.youtube.com

The creator movement, a story of unbundling

Apple's announcement of premium subscriptions for podcasts is just one of many recent changes that allow creators to go direct-to-consumer (DTC) and build their own businesses. Just like Shopify, Substack or Convertkit allow you to sell products and content directly to your customers, you can now monetize audio content beyond ads.

www.kevin-indig.com

Unbundling Work from Employment

While the unbundling of Craigslist created billions of dollars of value, it pales in comparison to the unbundling we're currently living through. Outside of commerce, unbundling is now affecting a much broader domain of everyone's lives: work is being unbundled from traditional employment. The notion of the "organization man"-a term popularized by William H.

www.atelierventures.co

The Creator Economy Needs a Middle Class

In 1788, George Washington predicted that America would be "the most favorable country of any in the world for persons of industry and frugality," ideal for even those in the lowest social classes to immigrate to, given "the equal distribution of property, the great plenty of unoccupied lands, and the facility of procuring the means of subsistence."

hbr.org

Creator-Market Fit

A case for forgoing growth in the short-run The gold standard for a creator is - * You make what you love to make* You learn how to package it in a way that attracts the right audience * You consistently deliver a great experience for viewers (that often includes an "oh wow" moment)* People love watching what you make so much that they turn notifications on, buy things that you sell, and meaningfully...

bykateward.medium.com

Digital Green: Empowering The Grassroots As Digital Creators

Majority of the Indian population still depends on agriculture as their main source of livelihood. In fact, agriculture is the largest contributor to the national GDP. Organization

www.changemag-diinsider.com

A process for finding your niche

Business, at its core, is about identifying a group of people with a shared need, then meeting that need. And that's what " finding your niche " means. It's about pinpointing a narrow slice of the market that you can uniquely serve.

ungated.media

Before You're Starting Content Creation, Create Your Creator-Market Fit

Twitch, Instagram, Medium, Youtube, Twitter, Substack... Nowadays, all of the content creators like us try to reach large audiences through these platforms. Still, a tiny portion of content creators are reaching more than 1,000 people or making more...

medium.com

Shopify and the Power of Platforms

While I am (rightfully) teased about how often I discuss Aggregation Theory, there is a method to my madness, particularly over the last year: more and more attention is being paid to the power wielded by Aggregators like Google and Facebook, but to my mind the language is all wrong.

stratechery.com

Creator Platforms

This is a weekly newsletter about tech, media, and culture. To receive this newsletter in your inbox each week, you can subscribe here: Last week, I wrote that TikTok's core innovation is that it enables anyone to be a creator: "Low-code / no-code" isn't the right term for this, but it's close.

digitalnative.substack.com

Why TikTok Is So Groundbreaking

This is a weekly newsletter about tech, media, and culture. To receive this newsletter in your inbox each week, you can subscribe here: Hi Everyone 👋 , Over the coming weeks, I'm going to write about four consumer internet companies. Today, I'm writing about TikTok through a product lens-why it's a groundbreaking product for both content consumption and content creation.

digitalnative.substack.com

Platforms v creators: the battle for the internet economy

Detroit-based digital artist Molly Soda 's latest book project was borne of Instagram, but not in the way you might think. When the multimedia artist noticed her photos being removed from Instagram for violating the community guidelines, she teamed up with co-curator and artist Arvida Byström and put out an open call for submissions of photos banned by the network.

www.theguardian.com

OnlyFans' explicit content ban should spark a conversation about a creators' bill of rights

OnlyFans' decision to ban sexually explicit content is reigniting an important and overlooked conversation around tech companies, content guidelines and sex work. However, the implications of this discussion go beyond just one platform and one marginalized group.

techcrunch.com

Twitch Will Finally Tell Streamers Why They Got Banned

The days of Twitch mysteriously suspending popular streamers are coming to an end. The Amazon-owned streaming platform announced yesterday that it will now actually tell streamers who get temporarily banned why they've been punished. It only took 10 years, folks.

kotaku.com

A history of Taylor Swift's odd, conflicting stances on streaming services

Taylor Swift's entire catalogue is back on Spotify. Her first four albums haven't been available since November 2014, and her October 2014 release 1989 has never been on the service before today.

www.theverge.com

Earn Money for Your Music Taste: 3LAU Raises $16M for Music Rights Marketplace Royal

"You can generate income for having great taste," Blau says. "Let's say you find an artist like Illenium or The Chainsmokers, two artists that I was lucky to work with early-on. If I could've invested in them, I would have, but there were no means to.

www.billboard.com